This Privacy Policy is applied to all personal data that you provide to us or that we collect and process when you use the website of the group of companies Private Financial Services. Private Financial Services mean a firm Private Financial Services OÜ in Estonia (office address: Tornimäe 7, 10145, Tallinn, Estonia), Private Financial Services SIA in Latvia (office address: Stabu iela 57-1a, Riga, Latvia, LV-1011), Private Financial Services LTD in the United Kingdom (Office address: The Old Bank, 153 The Parade High Street, Watford, Herts, United Kingdom, WD17 1NA) and Private Financial Services OOO (office address: Zastavskaya Ulitsa 14a, Saint Petersburg, 196084, Russia).
Your data that we collect in our website are processed by a group of companies Private Financial Services OÜ acting as a Controller in their respective country. “We” or “us” in this Privacy Policy refers to the respective Private Financial Services firm with whom you have contacted through the use of the website or who has accessed your personal data as a result of your use of the website or other respective services.
We respect your privacy and protect your personal data that you provide to us via this website. This Privacy Policy explains why we collect your personal data and how we use them.


We use and process your personal data (email address) for the direct marketing purpose on the basis of your consent that you express by entering your personal data in the section “Subscribe to our newsletter” of our website. We may also process for the direct marketing purpose email addresses of our clients, their representatives and employees on the basis of our legitimate interest, unless the client objects to such marketing messages in the engagement letter or expresses its objection by contacting us. Should you decide not to provide your personal data, we will not be able to inform you about current news.
We store and process your personal data for direct marketing purposes in accordance with local laws and practices or until you have unsubscribed or withdrawn your consent.


We process personal data (name, surname, email address, phone number, CV and motivational letter) of candidates who sent their CV directly to us by email or through jobs portals or by using the application form available in the section “Career” of our website for the personnel selection purpose. When candidates provide their data to us, the provision of data is based on candidate’ freely given consent. Further processing of personal data for personnel selection purpose is based on our legitimate interests in processing candidate’s application, evaluating the information provided therein, organizing negotiation procedure, conducting negotiations and retaining evidence that substantiates the lawfulness of recruitment process. Should you fail to provide your personal data, we will not be able to call you for an interview and evaluate your candidacy for a job position.
While performing selection to job positions, we process only such personal data of candidates that are related to qualification, professional competences and characteristics. We do not collect or process special categories of personal data of candidates, unless required by law.
We store personal data of the candidates as long as the selection to the specific position is taking place and up to 6 months after that. Upon expiration of the period of the selection to the specific position, we delete the CV and other data sent by the candidates, unless we have obtained the candidate’s consent for processing his or her personal data longer in order to enable us to offer a job position. In such case we store the candidate’s personal data for 1 year.

Contact form

We use and process your personal data (name, surname, email address and the content of your inquiry) you entered in the section “Contact form” of our website for the purpose of giving answers to your enquiries on the basis of our legitimate interests, in particular, related to carrying out professional activity and ensuring control over information security and confidentiality requirements. Should you fail to provide your personal data, we will not be able to answer your enquiry.

Your personal data for the purpose of preparation of answers to enquiries are stored not longer than for 1 year.

Legal directories

For the purpose of assessing the quality of services we may process your preference to be contacted and your personal data which was collected while providing services, i.e. title, first name, surname, position; the name and industry sector of the represented company; address, e-mail address, telephone number; the fact whether the represented company is a client of the Firm; the practice area in which services were provided; connection with previous and other projects.

This personal data will be processed for the term of 3 years and on the basis of your consent.

Prevention of Money Laundering and Terrorism Financing

We are obliged to abide by the applicable rules on anti-money laundering (AML) and terrorism financing and know your customer (KYC) compliance. We must inform respective authorities of certain transactions performed in cash or that could involve money laundering. We will collect information related to client’s or client’s representatives identity for the purposes of AML compliance and KYC checks (identification information, information about the company, bank account and payments details, political affiliation data, source of funds / income, information on beneficial owners and other information that must be collected for these purposes) based on legal obligation to collect and process this data.

This personal data will be processed for up to 10 years after provision of our services in accordance with applicable law.

What type of cookies do we collect? How long we retain your data

For analytics purposes we are using Google Analytic services and its provided cookies. Please note that, although we only have access to aggregated data (we do not use cookies to identify specific person), the service provider of respective cookies may have access to your personal data. For more information about how Google processes your personal data, please visit: Please note that this is hyperlink to third party website for which we have no control and we are not liable for its content. By accepting third party cookies you are also consenting to the privacy policies of respective service providers.

Cookies used on the website

IDEGoogleAnalytics.doubleclick.net2 yearsOne of the main advertising cookies on non-Google sites is named ‘IDE‘ and is stored in browsers under the domain Another is stored in and is called ANID. We use other cookies with names such as DSID, FLC, AID, TAID, and exchange_uid. Other Google properties, like YouTube, may also use these cookies to show you more relevant ads. year years yearA Cookie which is contains a unique identifier that is assigned to each browser to track user interaction with the website. session cookie
frFacebookAnalytics.facebook.com3 months monthThese cookies are used to collect website statistics and track conversion rates. monthsThe NID cookie contains a unique ID Google uses to remember your preferences and other information, such as your preferred language (e.g. English), how many search results you wish to have shown per page (e.g. 10 or 20), and whether or not you wish to have Google’s SafeSearch filter turned on.
pfser-cnWebsiteSystemwww.pfser.eu1 monthThe “pfser-cn” cookie is used to show/hide cookie notice bar and turn on/off analytics on the website.
PHPSESSIDWebsiteSystemwww.pfser.euSessionCookie generated by applications based on the PHP language. This is a general purpose identifier used to maintain user session variables.
jv_refer_${jivo_visitor_id}JivoSiteAnalyticswww.pfser.eu12 hourssource of the visit to the site
jv_invitation_time_${jivo_visitor_id}JivoSiteAnalyticswww.pfser.eu12 hourstime that proactive invitation appeared
jv_utm_${jivo_visitor_id}JivoSiteAnalyticswww.pfser.eu12 hoursUTM tags indicating the marketing campaign
jv_pages_count_${jivo_visitor_id}JivoSiteAnalyticswww.pfser.eu12 hoursnumber of pages viewed by the user
jv_enter_ts_${jivo_visitor_id}JivoSiteAnalyticswww.pfser.eu12 hourstime the visitor to entered the site
jv_visits_count_${jivo_visitor_id}JivoSiteAnalyticswww.pfser.eu1 yearnumber of visits to the site day
_gaGoogleAnalytics.pfser.eu2 yearsCookie set by analytics.js; JavaScript library belonging to Google. The analytics.js library is part of Google Universal Analytics and uses this source cookie that contains an anonymous identifier to distinguish users.
_gatGoogleAnalytics.pfser.eu10 minutes or updateCookie set by analytics.js; JavaScript library belonging to Google. The analytics.js library is part of Google Universal Analytics and uses this source cookie that contains an identifier sessions is used to throttle the amount of requests that are available to be made.
_gidGoogleAnalytics.pfser.eu1 day
_ym_uidYandex.MetricaAnalytics.pfser.eu1 yearThis cookie is necessary for Yandex.Metrics to work. The cookie specifies a randomly generated user ID.
_ym_isadYandex.MetricaAnalytics.pfser.eu1 dayThe cookie is used by Yandex.Metrics and determines whether the user has an ad blocker enabled or not.
_ym_dYandex.MetricaAnalytics.pfser.eu1 year
_ym_visorc_${counter_id}Yandex.MetricaAnalytics.pfser.eu30 minutesThis cookie is necessary for the operation of Yandex.Metrics and determines whether the Webvisor is enabled for a particular user or not. Webvisor is a tool from Yandex.Metrics toolkit which allows to analyse user actions on the site. More about Webvisor

Data transfer

We may transfer your personal data for processing to third persons who help us to administer our website and protect its data. Such persons include suppliers of data base software, providers of data base administration services, providers of direct marketing services, providers of cloud services, etc. We may also share your personal data for conflict of interest checks and other purposes with Private Financial Services Firms. Your personal data can be disclosed to third parties only when required under the applicable law, for example to the government or law enforcement institutions, e.g., police or supervisory institutions, or in order to ensure our rights or safety of our clients, employees and resources. 

Data protection

We process data in accordance with the safety and processing requirements established in the European Union Regulation 2016/679 (the General Data Protection Regulation) and the applicable data protection laws in Estonia, Latvia, United Kingdom, Russia.

We take due technical and organisational measures in order to ensure the security of personal data processing against accidental or unlawful destruction, loss, alteration, unauthorised disclosure of, or access to, personal data transmitted, stored or otherwise processed.

Your rights

You have the following rights related to your personal data:

If you want to exercise these rights or have any questions with regard to our processing of your personal data, please contact us at